AFINA Group Launches Partnership with FC Vorskla

January 12, 2026

AFINA Group is proud to announce the beginning of a partnership with FC Vorskla — one of Ukraine’s most renowned football clubs and a key part of the sporting life of Poltava.

With a rich history and generations of loyal fans, FC Vorskla plays a vital role in shaping the region’s sports culture.
As part of this collaboration, AFINA Group is represented by its own brand, SARMIX, which has become the key partner supporting the club’s football initiatives.

The cooperation carries both practical and image-building value, focusing on supporting the club’s daily activities and contributing to the development of regional sports culture.

“We value partnerships with Ukrainian companies that invest in the development of sports and regional communities. The support from AFINA Group and the SARMIX brand is a significant contribution to the club and our everyday work,” commented representatives of FC Vorskla.

AFINA Group is a leading operator in Ukraine’s distribution, logistics, and private label development markets in the categories of household chemicals, hygiene, and personal care. The company systematically invests in the growth of Ukrainian brands and regional initiatives, combining stable business development with support for socially important causes.

For AFINA Group, supporting sports means investing in regional growth, healthy lifestyles, and opportunities for youth. Football unites, motivates, and creates an environment where future champions, leaders, and strong teams are born — both on and off the field.

“At AFINA Group, supporting sports is an essential part of our philosophy. We are pleased to partner with a club that has a strong legacy and plays a major role in Poltava’s athletic life. The SARMIX brand naturally complements this collaboration with its values and growth dynamics,” the company stated.

SARMIX is AFINA Group’s own brand offering a wide range of household cleaning and care products. Its products are available in all major national retail chains across Ukraine and are already being exported internationally.
SARMIX is growing dynamically, combining a systematic approach to quality, modern formulations, and a responsible attitude toward consumers — while also supporting initiatives that promote sports and active lifestyles.

SARMIX – Leading to Order. Leading to Victory.

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