AFINA Brand Lab is AFINA Group’s private brand laboratory. Creating exclusive brands is one of the company’s key development priorities.
The most renowned brands of AFINA Group include: Vuhastyk (a series of care and laundry products for the whole family), Family Home (products for cooking and cleaning), iFresh (air fresheners), Polar Shine (laundry detergents).
The private brands Vuhastyk and iFresh were winners of the “Choice of the Year 2024” award. Additionally, iFresh and PRIDE were winners of the Ukrainian People’s Award 2023 in the categories of “Air Fresheners” and “Laundry Detergents,” respectively. We prioritize offering our consumers only high-quality products. To achieve this, all AFINA Brand Lab brands undergo rigorous testing, and suppliers are selected with exceptional care.
