AFINA Group Strengthens Its Distribution Portfolio with Royal Canin Ukraine, a Global Leader in Pet Nutrition

AFINA Group announces the addition of Royal Canin Ukraine to its distribution portfolio. Royal Canin is one of the strongest players in the pet care market and a global leader in the pet nutrition category.

The distribution agreement came into effect in May 2026. Sales will initially cover the Odesa, Mykolaiv, and Kherson regions. The company has high expectations for the partnership and anticipates significant sales growth within this category.

The addition of Royal Canin Ukraine to AFINA Group’s portfolio is the result of the company’s successful participation in a competitive tender process. This partnership represents an important strategic step in the further development of AFINA Group’s business.

“Royal Canin is a brand with clearly defined standards of quality and service. We selected AFINA Distribution as a partner capable of meeting these standards through its extensive market coverage, well-established logistics network, and proven experience working with premium international brands. We look forward to a productive and long-term partnership,” representatives of Royal Canin Ukraine commented.

“The agreement with Royal Canin is more than just the addition of a new brand to our portfolio. It confirms that AFINA Distribution operates at the level of the highest international standards. We successfully completed a highly competitive tender process, and this achievement is the result of our entire team’s efforts. We have ambitious plans for developing this category and are fully prepared to scale it further,” said Vitalii Pysarenko, Distribution Director at AFINA Group.

AFINA Distribution is one of Ukraine’s leading distribution operators, with more than 20 years of experience partnering with global manufacturers. The company operates 18 branches across 14 regions and provides coverage of more than 70% of Ukraine’s territory. Its portfolio includes over 30 distribution agreements with international and national manufacturers. Among its partners are L’Oréal, Unilever, Henkel, Beiersdorf, Reckitt, Johnson & Johnson, and other global brands. With several partners, the company has maintained cooperation for more than 15 years, demonstrating a high level of trust and operational reliability.